Retail Marketing

With a dynamic mix of unique locally-owned shops and trendy national storefronts, retail in Arlington is thriving like never before. Spend an afternoon shopping in Clarendon's quirky and eclectic shops, catch an award-winning musical in Shirlington, or enjoy dinner at one of Columbia Pike's ethnic restaurants, and it is easy to see why residents and visitors alike are finding more and more reasons to love exploring Arlington.

    


New retail initiatives are bringing hidden gems into the spotlight. Retail Trails uses popular themes and topics to showcase many of Arlington's one-of-a-kind businesses. The Night Out feature highlights the latest and greatest happenings occurring every evening around town, and also encourages businesses to submit their own featured events. New marketing aims to draw visitors to experience the fresh local flavor of neighborhood farmers' and artists' markets, while residents enjoy voting for their favorite shops and restaurants as part of the Arlington Insider's "Readers' Picks" feature. In addition to its marketing initiatives, the County's small business resource center, BizLaunch, works one-on-one to help individual businesses maximize their potential and succeed in Arlington's exciting and vibrant retail market.
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